The Legal Guide to E-BusinessBloomsbury Publishing USA, 2003 M11 30 - 240 pages This concise and current guidebook to the legal issues involved with conducting e-business is a one-stop source for both domestic and cross-border laws and regulations. Any business that conducts commerce via a Web site must deal with these issues with regard to numerous situations. This book addresses the legal ramifications of developing and hosting websites, explains how to minimize liability through the use of website Terms of Use and user agreements, explicates specific international issues arising from the conduct of e-commerce, examines online marketing and advertising, online privacy issues, and online intellectual property rights. Entrepreneurs, executives, and corporate counsel from enterprises of all sizes and in all industries will benefit from this useful legal roadmap. |
Contents
| 1 | |
| 9 | |
Managing Risks through Web Site Terms of Use | 31 |
Internet Privacy Issues The Laws All Over the Map | 57 |
OnLine Advertising and Marketing | 101 |
Protecting Property OnLine | 125 |
Conclusion | 153 |
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Common terms and phrases
applicable certification chapter clause co-branded Web pages Code collected companies company's Comparative Advertising compliance comply concerning consider consumer contained COPPA countries court Cyber Promotions cybersquatting data privacy Data Protection Directive data subject deep linking disclaimer disclosed disclosure domain name e-business e-commerce E-sign Act electronic commerce electronic signatures enforcement ensure entities European E-signatures Directive EUROPEAN PARLIAMENT European Union Federal Trade Commission forum selection clause HIPAA hosting services implement important individuals infringement intellectual property Internet IP assets issues jurisdictions language legislation liability marketing number of different on-line operator patents personal data personal information personally identifiable plaintiffs potential privacy policy Privacy Protection processing products and services pursuant registration regulations requirements risks rules service provider spam specific Stat terms and conditions third parties Ticketmaster TotalNEWS trade secrets trademark transfer UDRP United users warranties Web site operators