Business Ethics: Concepts & Cases
Pearson Prentice Hall, 2006 - 437 pages
For courses in Business Ethics
This popular text on Business Ethics introduces the reader to the ethical concepts that are relevant to resolving moral issues in business; imparts the reasoning and anaytical skills needed to apply ethical concepts to business decisions; identifies moral issues specific to a business; provides an understanding of the social, technological, and natural environments within which moral issues in business arise; and supplies case studies of actual moral conflicts faced by businesses.
The ethical landscape of business is constantly changing and this edition has been revised to keep pace with those changes most effecting business: accelerating globalization, constant technological updates, proliferating of business scandals.
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... effects viewed as being negligible . When the effects of its activities are seen as so slight , a firm will tend to ignore these effects . However , when every firm reasons in this way , the combined negligible effects of each firm's ...
... effects , its creation of consumer desires , and its effects on consumer beliefs . We begin by discussing the social effects of advertising . Social Effects of Advertising Critics of advertising claim that it has several adverse effects ...
... effects that the criticisms assume it has . To establish the case for or against advertising on the basis of its effects on society will require a great deal more research on the exact nature of the psychological and economic effects ...
Ethical Principles in Business
CASES FOR DISCUSSION
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